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About Us

Our Storefront

As father and son, Willard and Don Morgan were the first two generations in the family bicycle business.

4th Generation

Northtowne is a 4th generation family owned and operated business that has served the Cedar Rapids community for over 90 years. We believe in a low pressure, informative, non-commissioned sales approach. Our year round helpful staff provides exceptional sales knowledge and service of bicycles and fitness equipment and will use their expertise to match your needs to the right product.

Supporting the Community

Northtowne believes strongly in being part of the community. Spending your dollars locally will generate benefits buying on-line will not. Your patronage allows us to give back to Cedar Rapids and surrounding communities to support dozens of great causes each year with our time, talent and products.

We help elementary, middle, and high schools. We support libraries, churches, and benefits to fight chronic illness and disease. We advocate for more local trails, bike lanes, bike parking, and bike organizations to raise cycling awareness. We provide education and safety training for local schools, scout groups, and cycling clubs. Together we are making Linn County a better place to live, work, and ride!